Challenge
A local Hyundai dealership was looking to increase its regular sales. We needed to create a digital strategy to help the business gain more attention for ongoing promotions.
Strategy
To increase awareness of sales and promotions across online platforms, we initiated a display campaign targeting searches of users looking for used Hyundai vehicles. We also retargeted visitors with different ad messaging.
The campaign was geared toward the dealership’s demographics – both in search terms and via geofence location – to reach visitors searching for their next vehicles.
Solution
We launched a campaign to introduce visitors to the dealership’s sales and promotions by creating captivating display ads. We also created unique retargeting ads which visitors will see after they left the dealership’s website. The company saw an increase in sales during the time we implemented the campaign.
Results
Impressions
Click-Through Rate (CTR)
Actions